Vail, CO and Woburn, MA — Manna Tree Partners, a Vail, CO-based asset manager that invests growth capital in companies that produce, process, and distribute healthy food, today announced it has made a $15 million minority investment in Woburn, MA-based Verde Farms, a pioneer and leading provider of 100% grass-fed, 100% pasture-raised, organic beef for retail, club, and foodservice customers.
Manna Tree Partners COO Brent Drever said, “Consumers today are more keenly attuned to the impacts of their purchase decisions from a health and sustainability standpoint. We believe Verde is well-positioned to become the brand of choice for these consumers based on their sustainability and animal welfare standards, superior-quality products, traceable supply chain, and a proven, sustainable business model.”
Verde Farms said, “Manna Tree Partners shares our mission-driven commitment to providing consumers with beef that is better for people, better for the animal, and better for the planet. This partnership will better enable us to meet rising global demand for 100% grass-fed, 100% pasture-raised beef.”
The capital will accelerate channel and geographic market expansion, new product development, brand promotion, and operational capacity to lead meat category innovation.
About Verde Farms
A pioneer in the grass-fed beef movement, Verde Farms was founded in 2005 with a mission to bring the taste and benefits of grass-fed beef to everyone. Today Verde is the leading provider of 100% grass-fed and 100% pasture-raised, organic beef for both retail and foodservice customers in the US, partnering with a global network of family farmers who share the company's passion for high quality and animal welfare.
